Nancy Moeller's Blog

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For us, this is what it's all about - thank you for the letter Tom and Michelle

Dear Nancy and Todd,

We wanted to express our thanks for assisting us in finding our new home.  Being first-time buyers, we were searching for a realtor who was able to guide us through the process of home buying and financing. 

We were initially impressed with your down to earth nature, your knowledge, and honest presentation.  Thankfully, Nancy, you were able to put the numbers down on paper, helping us see exactly how much house was right for us.  Todd, as we searched for homes, you did not pressure us, nor did you show us homes that were out of our range.  You made it a fun experience with your sense of humor and knowledge of the area. 

When we finally found our home, you both hit the ground running and acted as our advocate throughout the entire escrow process - even after we moved in and the escrow period was over!  As you know, we hit some major bumps in the road during escrow. I am certain that if it wasn't for your perseverance with the lender, escrow company, and homeowner's association, we wouldn't have been able to move in on time - which would have resulted in utter chaos, including putting our belongings in storage and moving into a motel. 

We cannot thank you enough for your services.  We will happily refer you to everyone we know who is selling or buying a home.

With thanks,

Tom and Michelle Fox

0 commentsNancy Moeller • June 25 2009 09:09AM

How to Serve Humans

I can't remember the details of the episode, but I'm often reminded of the title and point of an old Twilight Zone episode titled, "How to Serve Humans". In the story, the main character believes that aliens refer to the manual, "How to Serve Humans" to learn how to be of better service to humans. Later, he understands that the manual is actually a recipe book and he is about to be cooked - literally.

In real estate, we often find ourselves with a similar misconception. While we all believe that our purpose is to be of service to our clients, our industry and our families ... too often, agents and other real estate service providers are just trying to figure out how to cook a deal and sell a house.

Today, I'm sitting another open house for a rental property. We held it open last weekend. I arrived early to place advertisements on cars at the local shopping center to drive traffic to the open house. We advertise it daily and created a website to promote the listing. By the way - if you know anyone in the market for a terrific, upgraded home in Corona, please send them to www.7576WalnutGrove.info  ... as of this post we have not found the right tenant for our client.

Here's the point. While our commission will be less than $300, we are giving it as much as much attention as our $1.9 million listing. Why? Because this is a good client who was originally referred to us by another good client. We helped them find this investment property and offered to help them find a tenant. It's really that simple. Our job of serving our client is not over.

At the same time, our team still must reach our goals, focus our attention and support our families. And this means we must sell houses. The key is to balance service with sales. While the idealists among us will argue they are the same, the honest understand the difference.

Nancy Moeller, CPA, Real Estate Broker

Seven Gables Real Estate

Direct (714) 276-7006

Nancy@TheOCExperts.com

www.TheOCExperts.com for Orange County Real Estate

www.OCBankDeals.com for Orange County Foreclosures

www.ZeroShort.com for options available to avoid foreclosure

2 commentsNancy Moeller • June 24 2009 12:16PM

New Ad Campaign

For our clients and friends who urged us to design an ad that did not look like a standard "Realtor Ad", we thank you for your encouragement and hope you like the new concept. Our slogal is "It takes more than a sign in the yard to sell real estate", and as always, we welcome your input. It is scheduled to launch in the community based @In Home Magazine Anaheim Hills / Yorba Linda next month.

Todd and Nancy Moeller

Seven Gables Real Estate

www.TheOCExperts.com

Direct: 714 276-7006 

1 commentNancy Moeller • June 19 2009 09:36AM

Who exactly is making these insane decisions?

California - No wonder we're bankrupt ...

In Orange County this morning, there are 410 bank owned properties on the market, 998 in escrow and 675 closed in the last 30 days.  

Our buyer clients are making offers at or above list price and competing against an overwhelming wave of demand for foreclosure properties.

In other words, demand is off the charts and we are running out of inventory. So what does California do?

California is imposing a 90-day moratorium on housing foreclosures under a new law that takes effect Monday. The law is another attempt to force lenders to try and modify loans and keep people in their homes. When will government learn that more time creates greater inefficiencies? Now lenders have another 90 days to allow files to gather dust on someone's overworked, underpaid desk.   

Seriously, how long should it really take to review someone's income, assets and liabilities to determine if they can afford a modified payment? Minutes, not months.

And if that doesn't work out, how long should it really take to determine an approved short sale price after appraising the property? Minutes, not months.

If we really want to stop foreclosures, give lenders less time, have them order real appraisals (not broker price opinions) and require faster decisions. If a loan modification is not feasible, provide an approved short sale price, and reduce it every 14 days until it sells.

And if we really want to keep people in their homes, lenders should be required to allow investor short sale - lease backs. In this simple strategy, an investor buys the property at current market value and leases it back to the homeowner. This strategy would stop embarrassing evictions, traumatic relocations and family uprooting.

The net result is the same - homeowner loses their home and must rent instead. The process is far more efficient, keeps people in their homes, creates a more attractive scenario for investors likely willing to pay a premium for the property with no vacancy or tenant placement expenses.

For too long we have been approaching the problem with band aids, instead of looking at the big pictures and implementing a clear, efficient process that looks at the end of the problem, instead of the middle.

Nancy Moeller, CPA, Real Estate Broker

Seven Gables Real Estate

www.TheOCExperts.com

www.ZeroShort.com

www.OCBankDeals.com

Direct: 714 276-7006

3 commentsNancy Moeller • June 14 2009 11:16AM

A False Bottom? Nope - It's Real

For homes under $500,000 in Orange County, we have experienced a market shift. Demand is up 45% over last year and at levels not seen since 2005, supply is shrinking and buyers are competing for the same properties. In addition, interest rates are low, tax credits are still in place and prices seem to be stabilizing as multiple offers are creating a 98 - 100% ratios of sold price to list price. In short, it appears we are hovering at the market bottom in this price range.

But is the bottom real? Some industry professionals believe we're experiencing a false bottom. They expect a new wave of foreclosures that will once again force prices to spiral further downward. We don't agree.

Yes, we can expect a wave of new foreclosures - probably several waves throughout 2009 and 2010. However, we say - bring it on! Unlike 2008, we have the demand to quickly absorb this inventory. As an industry, we define demand as either properties sold or properties entering escrow. However, this is merely a snapshot of historical demand, and further, only represents the small portion of buyers who were successful with their offers.

Real, current demand is nearly impossible to quantify, but is what we call "pent up demand". These are the buyers that have been sitting on the fence and are now in bidding wars, trying to buy a property in Orange County. To date, they are been unsuccessful. With less than a three week supply of foreclosure inventory, there is not enough supply to absorb the pent up demand. They will either continue trying or sit back on the fence waiting for more inventory and less competition.

When the new wave of foreclosures hit the market, we should expect to see a demand increase even higher as "pent up demand" translates to trackable demand and more sales. Can we provide quantitative  support of our "pent up" demand theory? Only from the trenches. As listing agents, our bank owned properties get an average of 16 offers each. As buyers agents, our averages are better, but only because we provide our clients the right information to make strong offers that get to the top of the stack.

Nancy Moeller, CPA, Real Estate Broker

Seven Gables Real Estate

Direct (714) 276-7006

www.TheOCExperts.com (About Our Team)

www.OCMarketUpdate.com (Real Estate Blog)

www.ZeroShort.com (No Cost Short Sales)

www.OCBankDeals.com (Search Foreclosures)

2 commentsNancy Moeller • June 06 2009 10:16AM

1st Time Buyer Credit Used As Downpayment!

They have been going back and forth on this issue, and now we have some good news for first time homebuyers:

On May 29, 2009, HUD announced that the $8000 tax credit for 1st time homebuyers CAN be used to offset down payment and/or closing costs on FHA insured mortgages. "FHA will permit entities covered by Section 528 of the National Housing Act to offer tax credit advances with second liens" was the exact language.

In other words, it will work like a "payday" loan. A second mortgage for the $8000 will be used to "advance" the expected $8000 credit to the borrower so they can use it now.

So far, we don't know how this will work and we'll have to trust our lending professionals to quickly respond to this terrific news.

Nancy Moeller, CPA, Real Estate Broker

Seven Gables Real Estate

(714) 276-7006

FAX (714) 917-2293

www.TheOCExperts.com

 

 

0 commentsNancy Moeller • June 03 2009 03:46PM

Moving on up ...

Every market shift creates new opportunities for different people. In today's market and in this article, the group is "move up" home buyers. These are people with growing families or growing dreams who would like to sell their home valued under $500,000 and buy a property priced over $500,000.

In Orange County, properties under $500,000 are in a deep seller's market. Demand is at its 2009 high, reaching levels not seen since 2005 and pending sales are 45% higher than the same month last year. High demand, coupled with shrinking inventory have resulted in properties selling within weeks, with multiple offers at or above listing price. Surprised? Despite what the news is reporting, the real estate market is in high gear in these price ranges. In Riverside county, the story is the same, but the price range point is $300,000, instead of $500,000.

On the other side of the market are homes priced over $500,000 and especially over $700,000. Properties over $1 Million account for only 5% of Orange County demand, but nearly 25% of supply. The higher the price, the deeper the buyer's market. Demand is low, supply is high and sellers are motivated. It's a great time to get a killer deal in this price range.

In short, it's the perfect scenario for move-up buyers. You get to sell in a seller's market and buy in a buyer's market. And if good planning and good luck have enabled you to rent your current home, instead of selling - you're even better off. The market contradiction of low prices, low interest rates, high demand and shrinking supply cannot last, and historically signals a clear market bottom.

If you're ready to start exploring your options, give us a call. As market analysts and real estate professionals, we use real market data, crunch your specific numbers, consider your unique goals and help you make well-informed real estate decisions.

Nancy Moeller, CPA, Real Estate Broker

Seven Gables Real Estate

Direct (714) 276-7006

www.TheOCExperts.com (About Our Team)

www.OCMarketUpdate.com (Real Estate Blog)

www.ZeroShort.com (No Cost Short Sales)

0 commentsNancy Moeller • June 02 2009 10:19AM

Are you a frustrated buyer?

This morning (Saturday) I am writing during a rental open house. We hold rental open houses for our investor clients to help them find tenants for their newly purchased investment properties. Unlike open houses for sale properties, we find that rental open houses are highly effective for finding tenants. (This is not the point of my blog today, just an interesting bit of real estate marketing trivia.)

This morning a young lady came to the open house looking for a rental because she was frustrated with the buying process. She had been searching since December for a home priced under $400,000 in Orange or Riverside county. Despite what she was hearing on the news and around the office water cooler, picking up properties for 20% below list price or "pennies on the dollar" was simply not the reality. In fact, after placing four offers over list price, only to get outbid on every one, she finally throw in the towel.

Was it really time to through in the towel? Heck no - it's time to use the towel to wipe off the misconceptions and approach the market correctly.

If you are frustrated buyer trying to buy property under $500,000, here are five rules in this market.

Rule #1 - Understand that the list price is meaningless. Most properties on the market today under $500,000 in Orange County are either bank owned foreclosures or distressed short sales. Both types of properties are typically priced incorrectly - either too high, or more often - too low. In fact, I dare say that "Zestimates" are more accurate that the actual listing price, and that's not saying much! So the first rule is simply to ignore the list price. Don't get attached to the number. Don't think about how much lower you can get it under list price. Don't even worry about what nearby properties are listed for, because those prices are probably incorrect, too.

Rule #2 - Focus on current market value. Current market value has nothing to do with prices, and everything to do with recently sold properties. Have your agent pull sold comparables and pending comparables to determine the current value of the property. Here's the interesting thing - an overpriced house is more likely to sell for a discount than an underpriced house. That's right - if you are looking for a good deal, focus on the overpriced properties, not the underpriced properties. Here's why. Underpriced properties get all the attention. And when demand is high and supply is low like it is right now, a bidding war commences and the momentum tends to drive offers over market value. Overpriced properties get no attention. With no traffic, a seller will have to consider any offer, even if that offer is lower than market value.

Rule #3 - Don't be afraid to overbid a property. Despite Rule #2, don't be afraid to overbid a property. I'm a poker player and the most important lesson I learned in poker is that only aggressive players win. Your first goal in purchasing property is to be get your offer accepted. When you are competing against 20 other bidders, your goal is to present the cleanest, strongest offer with the best terms and conditions for the seller. Once you enter escrow, now it's just you and the seller - no other bidders. Now you can perform your inspections and appraisal. In this tight lending market, appraisers are very conservative about value. In fact, it's nearly impossible to overpay for a property because the appraisal will protect you. If your purchase price is $300,000 and the appraisal comes back at $290,000 - simply go back to the seller and ask for a price reduction. In our experience, you'll usually get it. Remember, you are now the only buyer at the table and the seller recognizes that any other buyer is going to have the same issue.

Rule #4 - Don't let "as is" fool you. Yes, I know the scary language in the bank addendum tells us that the bank will not make any repairs, so don't even bother asking. Wrong - huge myth. We represent banks and buyers and have found that they are even more open to repair credits than our regular equity sellers. Do some sellers responds with something like, "No way, read the addendum, absolutely not, how dare you even ask, are you new, what's wrong with you?" Sure, but it's not like they can back out of the deal because you dared to ask! I'm willing to ask scary questions all day long to save our clients a few thousand dollars here and there.

Rule #5 - Get the inside scoop. In the private remarks of our MLS, some very busy agents write very professional notes to other agents like, "MLS updated daily. Don't call for availability. Your calls will not be returned." However, despite their good intentions, they do not update the MLS daily and properties showing "active" are not, or there are already 20 other offers over listing price, or the property is hours away from final bank approval and your chances are at the needle in the haystack level. As professional agents, working for our buyers, we ignore these threats and call anyway. Why would we want to waste our client's afternoon looking at properties that are not really available?

Actually, we email, text and then call. We find that busy agents, are more than happy to send a quick email or text. In addition, by developing good industry relationships, we can usually find out whether there are already offers and if they are over listing price. While agents typically will not disclose actual offer amounts, they tend to come pretty close because they really don't want to process another 25 page offer package that doesn't have a chance.

The Biggest Rule - Work with a professional Realtor who understands the current market, isn't afraid to call agents, ask tough questions, thoroughly researches the comparables and is able to get your offer at the top of the stack for the best properties in the market.

Nancy Moeller, CPA, Real Estate Broker

Seven Gables Real Estate

Direct (714) 276-7006

www.TheOCExperts.com (About Our Team)

www.OCMarketUpdate.com (Real Estate Blog)

www.ZeroShort.com (No Cost Short Sales)

www.OCBankDeals.com (Search Foreclosures)

0 commentsNancy Moeller • June 01 2009 07:55PM